About asset giving university
Greater generosity. Transformational impact.
Helping leaders connect the resources givers hold with missions that matter.
Asset Giving University equips leaders and professionals to recognize asset-giving opportunities and guide meaningful conversations that help organizations advance their missions.
A ministry of the National Christian Foundation of California
Our Mission
Equipping leaders.
Unlocking generosity.
Asset Giving University equips leaders and professionals to engage givers in clear, mission-aligned conversations that unlock faith-driven generosity and lead to large, transformational gifts.
Our Vision
Resources released.
Missions advanced.
We envision faith-based organizations empowered to fulfill their missions as givers discover new ways to put their assets to work for God’s Kingdom.
Why AGU exists
Built by practitioners.
Grounded in practice.
Ministry leaders often encounter generous people with significant assets, yet giving conversations tend to focus on cash. AGU was created to help leaders recognize those opportunities—and build the skills and confidence to act on them.
Inspired by the power of hands-on learning, our training pairs practical knowledge with realistic conversations and applied exercises. The goal is to prepare leaders to engage givers with confidence, helping connect their resources with opportunities for lasting Kingdom impact.
Asset Giving University
Our Leadership
Led and facilitated by the team at NCF California, Asset Giving University brings a shared commitment to faith-driven generosity and practical learning.
Meet Our Asset Giving Experts
Learn from leading minds in philanthropy who are invested in your mission.
Behind AGU is a team of accomplished practitioners who know what asset giving can make possible. Our instructors share their knowledge, experience, and real-world insight to help you grow as a fundraiser and help your donors discover new ways to make a lasting impact.
Join a community of leaders growing in confidence, deepening donor relationships, and discovering new possibilities in asset giving.
Find an upcoming AGU cohort and take the next step in your own learning journey.